Alexandra Lapp, fashion blogger, says she’s successful because she’s over 40!

Dusseldorf fashion influencer, Alexandra Lapp is truly making us want to turn 40! The 44-year-old said in an interview with Daily Mail that her age is the reason for her success. She pointed out that being over 40 has worked in her favour because “there are not a lot of women blogging past 40.”

 

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Alexandra Lapp is forty-four and fabulous!

With over 264,000 followers, more than 400 pairs of shoes and 35 trips & counting this year alone, Alexandra is already life goals! She also graces the front cover of many magazines and stands as a vibrant fashion entrepreneur.

The former model has, however, attributed her lifestyle and success as an influencer to her age. This comes as a surprise because the industry seems to favor Gen Z and millennial age groups more.

“I guess a big success factor is surely my age as there are not a lot of women blogging past 40,” she explained.

“But there are many women of my age and older with buying power out there looking for styling advice and inspiration.”

In fact, Lapp says her presence on social media was accepted very quickly — so much that it shocked her.

“I never expected to receive that kind of visibility that fast, therefore this was a very pleasant surprise and helped me to establish myself in the fast-paced blogger industry swiftly.”

 

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It’s just been two years and Alexandra has gained so much ground in the field

After retiring from modeling at 42, her sister encouraged her to start a blog. And two years down the line, Alexandra Lapp is now popular for her travels, bags and shoes!

According to Daily Mail, she owns “400 pair of shoes and 90 designer bags – including the likes of Chanel, Hermès, Gucci and other well-established names”. She’s even earned the nickname ‘The Influencer in heels’ 

“I simply love travelling and exploring the world”

 

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“To wear dreams on one’s feet is to begin to give a reality to one’s dreams” -Roger Vivier @rogervivier #rogervivier

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Her collaborations with big brand also makes up for an impressive CV. So far, she’s worked with Dior Beauty, Chanel Beauty, La Biosthetique, IWC, Christian Louboutin, Roger Vivier, and many beautiful hotels worldwide.

But her life of luxury comes with so much hard work. The blogger told the publication that she has to wake up at 7am daily, and then takes several hours getting ready, before working all day on creating content for her blog, and writing articles on fashion or travel.

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Amanda Lucy

AMANDA IS A 25 YEAR OLD COLLEGE GRADUATE. LOVES MUSIC,DANCE AND IS AN ARDENT USER OF THE INTERNET. YOU CAN FOLLOW HER INSTAGRAM @nana_yaba. SHE STARTED WRITING FOR INFLEUR IN NOVEMBER 2017

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