Amra Reyes: “An influencer is a hybrid of many jobs,” stop the slander!

A beauty influencer is yet again trying to clear stigmas about the job. According to Arma Reyes, being an influencer is no walk in the park. She wrote on Twitter, “an influencer is a hybrid of many jobs,” and that “not many can do it and stay consistent.” However, not everyone is quite buying it.


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Empire State of mind 🏙

A post shared by Amra Olević Reyes (@amrezy) on

Amra says no to ‘influencer slander’

The beauty and lifestyle blogger, with over 5.8 million followers on Instagram is speaking actively against “influencer slander.”

After seeing so much of it online, Amra Reyes had to air her thoughts on Twitter last Friday because she was “constantly see[ing] people bashing influencers.”

“Other beauty/fashion professionals slander our job and make it seem less than,” she said. “Whether it’s professional makeup artists, hairstylists, or higher-up fashion representatives, they say things like ‘influencers don’t do shit.'”

So she called out those who were criticizing her and others. Then, Reyes shared a brief list of the “hybrid” duties that come with being a popular online beauty personality.

 “Only people that discredit influencers are those that tried and didn’t succeed”

“An influencer is a hybrid of many jobs. A stylist, makeup artist, hair stylist, photographer, editor, creative director. And y’all still saying it isn’t legitimate?,” she continued.

Reyes said she was particularly triggered by people “downplaying [the] role in the world today” and “saying it’s not a real job.”

“We take on many hats and our job entails a lot more than people assume,” she added.


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A post shared by Amra Olević Reyes (@amrezy) on

The responses went from 0 to a 100 and then 0 again

At first, it looked like most people were on Amra’s side. Many of her followers and other influencers appended their support.

“It needed to be said,” wrote a fellow YouTuber.

“And can we talk about the confidence? You have to be confident and secure of yourself in order to put yourself in front of millions of people. That is a hard task in itself. I know I could never do that,” a user wrote.

“I completely agree. It’s like being a full time YouTuber or blogger. It sounds fun but it’s still a lot of hard work,” one other person wrote.

But the tone started to change after a while as others began to challenge and criticize her for her words.

“All the respect for but people go to school to get licensed for hairdressing so be proud without slapping your name on our careers unless you’re licensed yourself,” one person tweeted.

“The amount of privilege coming out of both this chick and the rest of the comments is insane,” another insinuated.

“Every job has so many aspects to it and skills required. Influencers don’t have it that hard. It’s a choice 🤷🏼‍♀️”

“Completely agree! My current job has many different components to it that I could separate out too, but nobody cares because that’s how most jobs work?!”, someone responded beneath this tweet.

But Amra Reyes is determined to cement her opinion

Speaking to BuzzFeed News, the beauty influencer emphasized her views on influence slander.

“Being that most influencers started from the bottom, and had to work their way up with no connections, [it’s] far from privileged,” she said. “Although it may seem like we have it easy, there was years of struggle that took to even get noticed.”

“Influencers are the new age. We have a huge impact on the market especially. Brands know that, and the general public should as well.”


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A post shared by Amra Olević Reyes (@amrezy) on

What do you think? Are influencers privileged or like Amra Reyes says, they really do not have it easy? Leave comments below

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