There is fyre on the mountain! In light of recent reports, influencers who advertised the Fyre festival, may be going to court. These include celebrity influencers like Kendall Jenner and Emily Ratajkowski. So far, the agencies who manage these influencers have received subpoenaes.
The fyre doesn’t stop burning! Issues arising from the 2017 Fyre Festival—‘which swindled hundreds of attendees into paying thousands of dollars for tickets to what they thought would be an all-inclusive luxury weekend getaway on a private island in the Bahamas’, goes from bad to worse. Now, it seems the festival’s influencers would also face the music.
In fact, aside the getaway, the festival promised attendees performances from top musicians. These include Blink-182, G.O.O.D. Music, Major Lazer, and Migos. However, it all turned out to be a well-decorated scam.
The founder of the festival is already in jail
Fyre Festival organiser, William ‘Billy’ McFarland is currently in prison. But, he failed to disclose all of the financial information needed to liquidate Fyre Media Inc., the company behind the event. Due to this, all eyes are on the influencers who were ‘paid’ to promote the event.
The attorneys in charge are keen to find out where all the monies they received went.
For instance, “Paradigm, an agency that represents artists who were booked to perform at Fyre Festival reportedly received payments of $1.4 million, but nobody seems to know exactly what happened to all of the money or to whom it actually went,” W Magazine wrote.
Furthermore, Kendall Jenner INC, owned by famous model Kendall Jenner, is a subject of interest. Her agency was reportedly paid a sum of $11.3 million for promotion. Emily Ratajkowski, Hailey Beiber and Bella Hadid are not out of the loop either! Their agencies also received some $1.2 million for promotional videos– and they’d receive their subpoenas in due time.
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In total, some $26 million was paid by Fyre Media Inc to agencies, brands and influencers for promotion. But as to who really funded this or who the money really went to, remains a mystery–unless cleared up in court.
What is the Fyre Festival?
A luxury event, that was set to offer a complete musical and island experience in 2017. “It was scheduled to take place in April 2017 on the Bahamian island of Great Exuma”, Influencer Update biz wrote. Tickets went for $500 regular and $12,000 VIP packages.
However, the event came short of what it promised. Instead of luxury, all attendees got were “small tents, and there wasn’t even enough food or water to go around. No entertainment, no live acts and no refunds”, Influencer Update added.
Movies on the Fyre Festival have been released on Netflix and Hulu. They are dubbed Fyre Fraud (Hulu) and Fyre: The Greatest Party That Never Happened (Netflix).