Little Mix LM5: Influencer, Youtuber, Blogger and even their mums strip down for Female Empowerment

Yesterday Little Mix released their fifth Album “LM5” – an Album that is dedicated to the Power of Women. Included: Their new Single “STRIP”, which made the whole Internet go absolutely crazy. Within 20 Hours the Video has 1.5 Million clicks! The reason….just read…. 😉

 

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‪Look who’s taken over Times Square 😮🙌🏼 Thank you for all the support @spotify! Listen to #LM5 right now on Spotify!!

Ein Beitrag geteilt von Little Mix (@littlemix) am

The four Girls Jade, Perrie, Jesy and Leigh-Anne, have made an incredibly powerful Statement by Stripping naked and owning the slurs thrown at them.

Little Mix hit back at their Critics. Written all over their bodies in bold black lettering are Insults and nasty Things, that People have said to them or About them over the years. Words likes “slutty”, “ugly” and “talentless” are scrawled across their strategically covered bodies. With exactly that pic they promoted their single and even before the release of the song the Pop World went crazy.

In a post on Instagram, the band said Strip was “all about standing proud”.

They said it was written to “encourage and empower people to be who they are”.

The lyrics include: “Jiggle all this weight, yeah you know I love all of this// Finally love me naked// Sexiest when I’m confident.”

“We’re talking about stuff we’ve wanted to speak about for ages,” Jesy says.

“We’ve all suffered from body confidence and negative comments, and up until now we didn’t really have a song we felt addressed everything we needed to.”

“We just want women to feel equal and incredible,” Perrie says.

However, in the Video there are not only Jade, Perrie, Jesy and Leigh-Anne! No, you’ll see Influencer, Blogger, YouTuber, Journalists, and even their mum’s. All coming together to empower the female-world!

The music video for Strip was co-directed by world famous photographer Rankin. It features “real women”. Watch the Video to see what the Girls mean with “real women”! 😉

Muslim author and blogger Dina Tokio, appears in the video, and the band describe her as “a super woman”.

Sex and relationships YouTuber, Hannah Witton, is another of the women who is part of the Video.

She said: “I’m so so so excited to be part of this”.

Female Genital Multilation (FGM) campaigner Nimco Ali appears in the Strip video and said: “What Little Mix is doing Right now is “game changing””.

Journalist and author Bryony Gordon, who stripped down to her underwear to run the London Marathon, also makes an appearance in the Video.

The Idea behind the Video

Little Mix say the idea behind the video is to “show the beautiful features that they once saw as flaws” and to invite “real women to do the same and celebrate alongside them”.

Fans have been using the hashtag #StripForLittleMix to share their stories of Empowerment.

And again we can say: YOU SLAYED GURLS!!!!

Alina Eberstaller

Just an austrian writer, on her way to become a Journalist :)

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